Don't take our word for it. Hear from one of our clients!

Human-centered research, design & strategy services

Revolutionize healthcare
through innovation, not imitation

Contact our team

Be confident when taking big steps forward with AI & new technology

AI trust score to launch products with confidence

Emotional reaction, non-threatening
Perception of reliability & limitations
Usable & appropriate
Safe & effective

Human-Centered AI design to maximize acceptance

Minimize change required for adoption
Target high-value use cases
Mirrors user’s mental models
Contextual awareness even with fixed algorithms

Our human-centered approach promotes & adoption

AI for diagnosis support Robotics IOT Imaging & Navigation Implants Telemedicine monitoring Operating Rooms Medical offices Labs Hospitals Homes Care Facilities Ambulatory Surgery Centers

We help Create unbeatable Products & Experiences

Novel Ideas Within The Confines of Regulation

We design for more than safety and error prevention. With backgrounds across ergonomics, cognitive science, and bioengineering, we get creative to invent high performing solutions that set new standards, increase efficiency, and improve information comprehension.

Reduced minimum click count 28 clicks 12 clicks

“I don’t want to say idiot proof... but it’s pretty surgeon proof.”

- Neurosurgeon in reference to the alignment of the biopsy arm

SEE HOW THE REIMAGINED NAVIGATION & UX FOR CRANIAL SURGERY

Gamified Training Solutions for MEDICAL EDUCATION & ENGAGEMENT

Our custom-designed and coded immersive learning experiences blend competition and fun with training, empowering your customers to master new techniques and procedures through gamification. Scalable and adaptable, our simulations engage customers in untraditional ways, tapping into values of learning, domain mastery, and a healthy dose of competition. They offer a cost-effective alternative to VR, creating hands-on practice opportunities without the need for expensive technology.

Master New Techniques 3 Levels Of Endoscopic Procedures 1 Game

Read The Case Study Play The Games

Set the future Standard with Today’s Designs

Our iterative, evidence-based UX design process creates uniquely fitting products, rigorously tested for ergonomics, effectiveness, and desirability, that stand the test of time. Allowing for seamless integration with legacy systems, new technologies, and interoperability between digital and physical experiences. As you scale so will your solution.

Product Integration 5 products 1 Platform

with a well crafted role based system, All users needs can be met in one interface

See the AI-powered platform merging 5 systems into 1

See the full user & Customer picture for high-impact experiences

Gain clarity on user and customer priorities and limitations to focus your team on high-value product advancements. We conduct generative research to pinpoint and balance diverse perspectives, helping you make confident product decisions and validate portfolio strategies.

“I can maximize my own quality of life (less patients), as well as the quality and length of patients’ lives.”

- Physician participating in focus group

See our Customer Experience Strategy For New Market Entry

our services

Design market winning Products

Evidence-based digital & physical product design
HE-75 compliant UX/UI
Ecosystem & Integrated technology design
Human-centered product strategy Considering all perspectives: buyers, Doctors, Medical staff, patients, etc.